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The Weeknd Reveals Title and Details of Upcoming Album, ‘Hurry Up Tomorrow’

Gillberg
The Weeknd Reveals Title and Details of Upcoming Album, ‘Hurry Up Tomorrow’

The Weeknd has announced that his upcoming album, the last in his trilogy that began with the blockbuster “After Hours” and continued with “Dawn FM,” will be titled “Hurry Up Tomorrow.”

The announcement is accompanied by a series of dramatic and seemingly self-interrogative statements, filled with self-referential lines from his songs, accompanied by equally dramatic symphonic music.

“Today I felt like I was going around in circles without end,” it reads. “I continue to distort the truth, immune to vertigo, impervious to nausea. What lies beneath – screams silently

“I look in the mirror and feel both old and new, stuck in limbo and unable to move. I still haven’t looked at myself…

“What had made me invincible betrayed me on the international stage. A new trauma has emerged.

“When this day is over, I will find out who I am.

“HURRY UP TOMORROW.”

The announcement continues: “This album represents the creative pinnacle of the project, serving as the third and final chapter crafted with existential and self-referential themes as seen in the latest visionary teasers that have fans excited for this final installment.”

The album, which has yet to be released, adds to a busy fall for the artist. On Saturday, he will perform a special concert at Morumbi Stadium in São Paulo, Brazil, which will be streamed live on YouTube. Additionally, The Weeknd will donate 10 percent of net profits from all merchandise sales at the event and online to the BrazilFoundation’s Brazilian Soul Fund, which supports communities affected by natural disasters and economic hardship in southern Brazil.

He’s also opening his “Halloween Horror Nights” experience at Universal Studios, titled “The Weeknd: Nightmare Trilogy,” which runs from tomorrow (September 5) through November 3.

And next month he will conclude his two-year After Hours Til the Dawn tour with four shows in Australia, two in Melbourne and two in Sydney on October 5-6 and October 22-23.

The Weeknd kicked off this new chapter in July with a minute-plus clip posted to his Instagram Story that combines a surreal series of dreamlike images from the past four years of his music career: There’s the sports car, the poker theme, the red suit and sunglasses and the sports car he sported in “Blinding Lights” and other videos from his 2020 hit album “After Hours,” segueing into the old-man imagery from “Dawn FM,” then the hooded figures featured on his “After Hours Til the Dawn” tour, then new elements emerge. There’s a figure, possibly a mannequin, wearing a mask that looks a lot like his own face (he wore a lot of masks on the tour) and, at the end, a figure who looks like him as a young boy, surrounded by a horde of white mannequins who grab him. Throughout the clip, hazy music plays, mostly synthesizers and massive vocals from the Weeknd, which are likely fuzzy remixes of new (and possibly older) tracks.

The clip ends with a ray of sunlight hitting the boy’s head and spreading out as grass and flowers grow, adding to a fairly obvious death-redemption-rebirth theme.

In fact, this ties in with vague hints he gave to Variety during an interview focused primarily on his HBO drama “The Idol” in June 2023. When asked if there would be new music after “The Idol” and after the tour, he replied:

“I’m finishing up the third part of this saga, this trilogy,” he said. “The title is coming out soon, but it’s not called what some fans think it is… what they think it’s called is actually a song on the album, but it’s not the name of the album itself. (It’s unclear what speculative title he’s referring to.) So I’ll just say that.”

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